yadooG samohT is Thomas Gooday backwards.

Axe sign takeover
January 29, 2008, 1:16 pm
Filed under: Dissertation, Research

Once more lifted from a French…actually maybe Italian blog:simplyaddicted.splinder.com/ archive/2007-05This campaign plays on everyones common knowledge of signs and the denotations they normally carry.  However Axe (Lynx) have highjacked each and every sign and put their little twist upon things……this is my favourite 72859e631d8ed5c6f3189d987d90e08d.jpegc1905b6f42e446fa65fb352e82e40fa0.jpegLynx are often embrace alternative advertising routes, and i plan to look more in depth into previous campaigns by Lynx! 


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